Routier provides hospitality entities with unparalleled AI Operations and Marketing solutions.
Currently, hotel groups and brands are using indicators that measure their properties’ performance levels after the guest already leaves the property; this is how they are obtaining guest feedback as well. But isn’t that a little too late? Wouldn’t you rather be in-the-know of what’s going on during the guest’s stay instead of waiting for the guest to leave and then finding out, especially if the guest had a negative experience? It’s kind of like driving a car; you need the engine light or gas tank light to alert you ahead of time so that you can prevent your car from stalling or getting stuck. Imagine if you didn’t have those indicators and were driving never knowing what the status is. If you know in real-time, you can react quickly and solve the issue immediately so that it doesn’t cause problems. So we’re changing this. No longer will hotel groups have to drive blind. In fact, they and their properties will be empowered with the right information at the right time in order to ensure that every guest leaves their property with a smile. Their clients use Routier to identify, measure, and monitor their properties’ performance levels in real-time and gain the clarity they need to create benchmarks and data-driven business targets, form incentive programs that improve performance, optimize hotel operations and marketing effectiveness, and ensure all their properties are keeping up with brand standards. Routier’s Unified Performance Index (UPI) is a performance score, available exclusively to Routier clients, used by hotels and brands around the world as their standard measurement tool for benchmarking their properties’ operational and marketing efforts. Their platform is created to make their clients lives easier; they enable them to receive the information they need easily and react in a scalable manner. They have a robust set of solutions that are adapted for either guests, properties/staff, or brand/management level.Their guest-facing engagement solution helps hotels and guests communicate with each other in real-time, during their stay, without downloading or installing a thing. Whether you want to measure satisfaction, identify issues, increase your loyalty enrollment, or deliver promotions or other marketing campaigns, you can do this all with their engagement tool. Routier for Guests:• Collect guest feedback in real-time and be in-the-know if your guest’s sentiment levels• Respond quickly to guest needs and ensure no guest leaves your venue unsatisfied• Create more informed guests by delivering the right message at the right time• Increase guest satisfaction and loyalty by exceeding guest expectationsTheir back-of-the-house property solution automates all guest engagement processes for hotels and provides their staff with analytics and insights that improve and optimize staff and hotel performance, guest satisfaction, and ROI. Routier for Properties:• Identify satisfied guests and leverage the opportunity for upgrades, upsells, and more• Streamline operations by automating processes that were once manual• Optimize all digital marketing efforts for maximum return on marketing ROI• Improve issue response time with real-time alerts and notifications• Aggregate all your guest tickets into one cross-channel ticketing platform
Announced Date | Round | Money Raised | Number of Investors | Lead Investors | Post Valuation | |
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Oct 5, 2020 | Non-Equity Assistant | — | 1 | Google for Startups | — | Detail |
Investor Name | Lead Investor | Funding Round |
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Google for Startups | Yes | Non-Equity Assistant |