Placed is a location-driven insights and mobile ad intelligence platform that provides reports on consumers’ offline behaviors.
Placed is a location-driven insights and mobile ad intelligence platform that provides reports on consumers’ offline behaviors. Connecting the physical and digital worlds, Placed gives brands, agencies, publishers, and ad networks the ability to target location at scale, measure the offline impact of mobile ads, and deliver actionable insights into consumer behavior. The company measures and analyzes billions of location data points and place features, using a combination of models and novel techniques to bring clients accurate insights. Placed was founded in January 2011 and is headquartered in Seattle, Washington and is backed by Madrona Venture Group and Two Sigma Ventures.