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We Heart It (WHI)
About
We Heart It is an image-based social networking platform that focuses on visual inspiration and expression.
- San Francisco,California,United States
- 11 - 50
Details
- Last Funding Type
- Debt Financing
- Last Funding Money Raised
- $6.31M
- Industries
- Mobile,Photo Sharing,Social Media,Social Network
- Founded date
- Jan 1, 2008
- Number Of Employee
- 11 - 50
- Operating Status
- Active
- Legal Name
- Super Basic, LLC.
WHI is an image-based social networking platform, focused on visual inspiration and expression, that is reminiscent of Pinterest in functionality with a dash of Tumblr’s youthful appeal. We Heart It dates back to the Fall of 2007 when founder Fabio Giolito created a section within his own website that he called “I Heart It” to help him aggregate images that he found inspiring as part of his graphic design studies in a Rio de Janeiro college. Giolito showed the site to some of his fellow students, and they all asked him if there was a way that he could build a similar tool for them. So in December of 2007, We Heart It was officially born — two years before Pinterest.
Funding Rounds
| Announced Date | Round | Money Raised | Number of Investors | Lead Investors | Post Valuation | |
|---|---|---|---|---|---|---|
| Feb 13, 2015 | Debt Financing | $6.31M | — | — | — | Detail |
| Apr 2, 2014 | Seed | $5M | — | — | — | Detail |
| Mar 17, 2014 | Series Unknown | — | 1 | — | — | Detail |
| Jun 27, 2013 | Series A | $8M | 4 |
White Oak Financial
|
— | Detail |
Investors
| Investor Name | Lead Investor | Funding Round |
|---|---|---|
|
|
Yes | Series A |
|
White Oak Financial
|
Yes | Series A |
Warner Media
|
— | Series Unknown |
Plough Penny Partners
|
— | Series A |
Valor Capital Group
|
— | Series A |
Employee Profiles
