Faires is founder of Band of Outsiders - a tv production company developing a slate of non scripted shows built around music and "smart" tv. The Band of Outsiders thesis is driven by the opportunity to use the platform of tv globally to drive licensing and brand sponsorship thereby altering back end IP ownership structures. Throughout his career, he has built and nurtured close relationships with entrepreneurs and talent across a wide spectrum of entertainment while bridging the world to high net worth individuals, family offices, strategics, equity funds and senior bank lenders. Through JFE, Faires actively invests and serves on boards / advises in wellness, music, fashion, action sports and ad tech backing great entrepreneurs including Mind Body Green, Seed & Spark, Go Flow, Hone, Averti and Permission. He works closely with numerous non-profit / NGO's he is passionate about serving as an adviser or board member for My Friend's Place, 4th Estate, 15X15, Women @ the Frontier and Invisible Children. Faires previously founded Mammoth – an independent record label, publishing and lifestyle marketing company. Mammoth sold to the Walt Disney Company for a 65x return on capital and he then built his music publishing company, BNY, which sold to Lionsgate. While there as President of Music, his team doubled the value of the publishing asset while they worked closely with many of the biggest names in music for their slate of tv and film. He has held senior executive positions at Lionsgate, Disney and Warners. Faires received his BA with Honors from The University of the South and his MBA from Duke.