Kai Gait is a Chartered Marketer specialising in digital strategy & marketing communications, social business and emergent technologies with over 15 years’ experience at international level, working for FTSE100 companies on B2B, B2C and C2C initiatives. Extensively utilising data especially social/analytics data to develop and enhance global/local marketing strategies and technology initiatives. Two areas of current focus are on social marketing, especially within regulated industries and smart device/wearable integration.A recognised authority in healthcare digital marketing, frequently speaking at international conferences on digital marketing, emergent technology, mobile innovation, social marketing, integrating FMCG campaign planning and more recently gamification. Winner of the coveted PM Society Digital Pioneer award in 2013.
Organization Name | Title At Company | Start Date | End Date | |
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Boston Scientific | Digital Transformation Director | Nov 1, 2019 | — | Detail |