Matteo currently serves as general manager of Deliveroo’, the London based food delivery startup he launched in Italy in September 2015.Over the past 4 years, Deliveroo has launched more than 170 cities and employees more than 200 people in Milan and Rome.Before delivering pizzas, Matteo managed the 350k creatives part of the Zooppa online community, producing crowdsourced contents for the most important brands in Europe.Matteo started his professional career in WPP in 2003 and launched VML, a US based digital agency part of WPP, in Italy in 2008, growing it from 0 to 4.5mio in revenue over 4 years. Besides work, he enjoys doing keynote speeches for the most important brands and events in Italy and talking about startups.He wrote a book "App Economy", which is the first publication in Italy about the power of mobile based app economy