Nathan is Director – Insight, Analytics, Loyalty and CRM at M&S, responsible for all Customer Insight and Analytics, including Big Data. He leads the development of Sparks – the M&S members club for over 5 million customers. Nathan was awarded ‘Data Professional of the Year’ in 2016.Previously Head of Brand and Marketing for M&S Food, he led a talented marketing team to profitably grow a 7,000 SKU business worth over £5 billion. The successful ‘Adventures in…’ integrated campaign received many accolades and Nathan’s work building marketing capabilities was awarded at the 2016 Marketing Society Excellence Awards. Nathan previously held various FMCG marketing roles growing Brands including Heinz, Birds Eye and Red Bull.
Organization Name | Title At Company | Start Date | End Date | |
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Marks & Spencer | Marketing Director | Jan 1, 2018 | — | Detail |