Overview

Gender

female

A leading corporate communications and public relations expert, board member and corporate officer of leading global technology companies, Xenia has provided strategic corporate guidance and governance, as well as successfully created and managed global messaging campaigns for many blockchain companies, metaverse and Web3, Enterprise software and B2B solutions.

In her role at Transform, Xenia has overseen PR campaigns for many of the agency’s 100+ blockchain and fintech clients, including Kraken, Augur, Bancor, Gyft, Lisk, Payment Data Systems, Qtum, Rivetz, SALT Lending, SafeCash, ShapeShift, Syscoin, Swarm and WAX Token. She has secured media placements in top-tier outlets including The Associated Press, Barron’s, Bloomberg, CNBC, Dow Jones, The Economist, CoinDesk, Financial Times, Forbes, Fortune, Fox News, MSNBC, The New York Times, NPR, Reuters, TechCrunch, USA TODAY, and The Wall Street Journal.

Beyond the rise of Bitcoin and blockchain, Xenia focuses on AI, enterprise technology, cloud computing, and open-source technology. She launched Suse Linux into the U.S. market, leading them to a successful acquisition by Novell ($210 million). Her expertise lies in making high-tech concepts palatable for mainstream audiences.

Specialties:
- Driving innovation & bringing first to market opportunities for clients in areas of creative production, content distribution, online partnerships, social media, mobile platforms.
- Online Media & Marketing for blockchain, web3, metaverse
- International Business Marketing & Communications
- Entrepreneurial Roles/Start-ups
- Multicultural Marketing & Media
- Event / Trade show representation
- A strong track record in technology PR, start ups, product and company launches, social media marketing
- Passion for client service excellence and team leadership
- A high level of creative, global and strategic thinking
- First-class presentation skills
- Team leader on projects and campaigns
- DemoGod track record - pitch and presentation training