Overview

Gender

male

Zhengda “Z” Shen oversees Merkle’s analytics, data and technology businesses, core pillars of Merkle's capabilities and value proposition. Z provides oversight for delivery of integrated marketing solutions using data, analytics, and technology to Merkle clients and is responsible for developing the business unit’s future direction and growth strategy.

Z joined Merkle in 2000 and has served the company in a variety of positions. Prior to his current role, Z held the position of senior vice president of Quantitative Solutions Group. Earlier, Z was vice president and client group leader for Merkle’s financial services and insurance vertical markets.

Z has a MS in Applied Statistics from The Ohio State University and a MBA from Johns Hopkins University.