Details

Last Funding Type

Series A

Last Funding Money Raised

$2M

Industries

Internet,Local,Online Portals,Software,Web Design

Founded date

Sep 1, 2007

Number Of Employee

11 - 50

Operating Status

Active

Hunch is a consumer web application that is building the "taste graph" of the internet, mapping every person on the internet to every entity on the internet and their affinity for that entity. An entity could be a web site, a cookbook, a hotel room, a celebrity, a restaurant, etc.

Hunch creates a taste profile by asking them a series of questions which range from serious to profound and subsequently can make recommendations personalized to that user, which live in "topics".

Topics vary widely, from entertaining subjects like 'Which superhero would you be' to more conventional questions like 'Should I Switch to A Mac?' The system then uses the answers to these questions to offer the user a suggested solution, a "hunch" of what the user would like.