Jaron Waldman is a lifelong entrepreneur and builder of things. Jaron previously founded Placebase, a Los Angeles based location technology company that was acquired by Apple in 2009. After the acquisition Jaron spent 4 years at Apple leading a team that developed location-based services across the Apple ecosystem. He became fascinated with the potential of location technology in the nascent era of Mobile commerce, prompting him to leave Apple in 2013 and co-found Curbside. Jaron holds degrees from UCLA and the University of Toronto and lives in Palo Alto.